This week, European authorities are investigating the theft of over 12 tons of KitKats, with Nestlé confirming that a delivery vehicle containing more than 400,000 bars is missing. This theft occurred during transit from a production facility in central Italy to its destination.
In a statement, they said: “We can confirm that 12 tons of KitKat products were stolen in transit between our factory in Central Italy and their destination in Poland. We are working closely with authorities and supply chain partners to investigate. The good news is that there are no concerns for consumer safety.”
Despite the heist, Nestlé has assured consumers that there will be no impact on the availability of KitKats and no risk of shortages. However, the company is preparing for the possibility that the stolen bars may enter the black market.
The Plan To Get It Back
KitKat released a statement saying it’s not a joke: “Just to clarify, this is not a stunt or an April Fool’s joke. Someone really stole 12 tonnes of KitKats and we really want to know where they’ve gone. So, we’ve created a stolen KitKat tracker that lets you check if your KitKat is from the stolen batch.”
Each chocolate package features unique batch codes that will identify them as stolen, allowing retailers and wholesalers to detect illicit sales.
Many companies have used this opportunity to sell their own products in humorous ways.
It is quite interesting how thieves thought stealing chocolate was a good idea. Maybe they do not intend to sell it but to eat it all.
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